ROLE
COLLABORATORS
Naomi Kim
Lauren Pak
Michelle Escuerdo
SKILLS
Interaction Design
Visual Design
Prototyping
TIMELINE
8 Weeks
THE CHALLENGE
Tap to pay banking for young adults
Young adults face a ton of challenges like managing rent, student loans, and unexpected costs, which prevents them from confidently planning for their future while adapting to professional life.
Young professionals transitioning from college to full-time work feel overwhelmed by their new financial responsibilities.
Talking to early college graduates revealed that they did not feel well-equipped to enter the professional industry, especially when it comes to finances.
A budget-first framework to cultivate healthy spending habits for the rest of your life.
We designed a tap-to-pay feature in Apple Pay that allows you to confidently see where your money is going and how much you have to spend.
Understanding the current budgeting options
We conducted a competitive analysis and various user interviews with users to better understand the problems and current solution space.
Exploring various interactions for budgeting and tracking your spending
We explored customizable budgeting rules, AI-powered categorization, a visually engaging and intuitive interface, and different methods for tap to pay.
Visually see how much you have in your budget before you tap to pay
We created a very simple way to tap on the budget you're drawing from and view how much money you have left in that budget.
FINAL SOLUTION
Customizable the budget to fit your lifestyle
Easily allocate the right amounts of money to each category you want to create. Edit it anytime and adjust within Apple Wallet.
View previous purchases in each budget
Stay aware as to what purchases you've made on your credit card in each budgeting pool and get alerts if you have gone over your spending limit.
Intentionally introducing friction to encourage mindful spending habits
After sharing with users, the overall feedback from the audience was very positive and they loved the MVP of out solution. Moving forward, we'd love to further build on our solution to something that would feel even more seamless.
